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Items where Author is "Kawaf, Fatema"

Items where Author is "Kawaf, Fatema"

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Number of items: 84.

appeal of the scenery

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

bridging the gap

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Customer reviews

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Debate

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

digital

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

digital and social media for SMEs

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Digital environment

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2017) The construction of online shopping experience: A repertory grid approach. Computers in Human Behavior, 72. pp. 222-232. ISSN 0747-5632 (doi:https://doi.org/10.1016/j.chb.2017.02.055)

digital experience

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

digital marketing research

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2015) The consumption experience of digital environments: Screencast videography. In: Academy of Marketing Conference. exordo. ISBN 9781905952649

digital methodology

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

E-service scape

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

Emotion

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2017) The construction of online shopping experience: A repertory grid approach. Computers in Human Behavior, 72. pp. 222-232. ISSN 0747-5632 (doi:https://doi.org/10.1016/j.chb.2017.02.055)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

emotional appeal

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Entrepreneurs

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Entrepreneurship

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Experience

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2017) The construction of online shopping experience: A repertory grid approach. Computers in Human Behavior, 72. pp. 222-232. ISSN 0747-5632 (doi:https://doi.org/10.1016/j.chb.2017.02.055)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

exposure time

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Facebook

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Fashion

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Fashion Shopping

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

Finance

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Funding

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

influencer marketing

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Instagram

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Investor

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Like Economy

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Masterclass

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Methodology

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2015) The consumption experience of digital environments: Screencast videography. In: Academy of Marketing Conference. exordo. ISBN 9781905952649

Online Consumer Behaviour

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

Online environment

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

Online Fashion Marketing

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

online fashion shopping

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Online Fashion Shopping Experience

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2013) The role of web atmospherics and consumers emotions in online fashion shopping experiences. In: Academy of Marketing Doctoral Colloquium. Marketing Conference Services.

Online retailing

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Online shopping

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2017) The construction of online shopping experience: A repertory grid approach. Computers in Human Behavior, 72. pp. 222-232. ISSN 0747-5632 (doi:https://doi.org/10.1016/j.chb.2017.02.055)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

plot connection

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

product placement

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

product-character association

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

product-involvement

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

qualitative research

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2015) The consumption experience of digital environments: Screencast videography. In: Academy of Marketing Conference. exordo. ISBN 9781905952649

Repertory grid

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2017) The construction of online shopping experience: A repertory grid approach. Computers in Human Behavior, 72. pp. 222-232. ISSN 0747-5632 (doi:https://doi.org/10.1016/j.chb.2017.02.055)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2013) The role of web atmospherics and consumers emotions in online fashion shopping experiences. In: Academy of Marketing Doctoral Colloquium. Marketing Conference Services.

research methodology

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

S-O-R

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2012) Online shopping environments in fashion shopping: An S-O-R based review. The Marketing Review, 12 (2). pp. 161-180. ISSN 1469-347X (Print), 1472-1384 (Online) (doi:https://doi.org/10.1362/146934712X13366562572476)

screencast

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

screencasting

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2015) The consumption experience of digital environments: Screencast videography. In: Academy of Marketing Conference. exordo. ISBN 9781905952649

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

Shopping Environment

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2013) The role of web atmospherics and consumers emotions in online fashion shopping experiences. In: Academy of Marketing Doctoral Colloquium. Marketing Conference Services.

Small Business

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Small businesses

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

SMEs

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Social Media

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Istanbulluoglu, Doga (2019) Online fashion shopping paradox: the role of customer reviews and facebook marketing. Journal of Retailing and Consumer Services, 48. pp. 144-153. ISSN 0969-6989 (doi:https://doi.org/10.1016/j.jretconser.2019.02.017)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Social media for business

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

social media for SMEs

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

social networking sites

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

Sociality

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Startups

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) How to speak the language of investors, institutions, start-ups and companies. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Putting the ‘social’ back into ‘Social Media’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Storytelling

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

Success

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Storytelling – Part 1 ‘Start-up success’. In: EU Startup Festival in Italy, 21-23 September 2018, Turin, Italy. (Unpublished)

verbal placement

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

videography

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2015) The consumption experience of digital environments: Screencast videography. In: Academy of Marketing Conference. exordo. ISBN 9781905952649

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2014) Capturing online fashion shopping experiences: a screencast videography. In: Advances in Consumer Research. Association for Consumer Research, Duluth, MN, p. 757. ISSN 0098-9258

Videos

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2013) The role of web atmospherics and consumers emotions in online fashion shopping experiences. In: Academy of Marketing Doctoral Colloquium. Marketing Conference Services.

visual placement

Bayrak, N. and Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2018) Product Placement has found a new home – Social Media: An exploratory study on Instagram. In: Academy of marketing Annual Conference, 3-5 July 2018, Stirling, UK.

visual research

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2019) Capturing digital experience: The method of screencast videography. International Journal of Research in Marketing, 36 (2). pp. 169-184. ISSN 0167-8116 (doi:https://doi.org/10.1016/j.ijresmar.2018.11.002)

Web atmospherics

Kawaf, Fatema ORCID: 0000-0002-7089-7816 and Tagg, Stephen (2013) From Psychology to Marketing, Using the Repertory Grid Technique to Understand and Provide a Fresh Perspective on the Online Fashion Shopping Experience. In: Academy of Marketing Conference. Marketing Conference Services.

Kawaf, Fatema ORCID: 0000-0002-7089-7816 (2013) The role of web atmospherics and consumers emotions in online fashion shopping experiences. In: Academy of Marketing Doctoral Colloquium. Marketing Conference Services.

This list was generated on Thu Jul 9 08:04:19 2020 UTC.