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Items where Author is "Farinloye, Temitope"

Items where Author is "Farinloye, Temitope"

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advertisement advertisment Africa African athletes attitude banks Behaviour big six brand brand identity branding communication competition content analysis CVI education energy energy company Facebook Forbes higher education market higher education marketing Highest paid athletes location logo London marketing marketing mix Nigeria payday loans position postgraduate Qualitative research Relocation Residential self-selection social media sports sportsman sportswomen stakeholders student choice Tennis Travel typology UK universities university website
Number of items: 59.

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Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

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Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Farinloye, Temitope (2019) Instant, quick and immediate decision: Online advertising strategies of UK payday loans lenders. In: 18th International Conference on Research in Advertising (ICORIA) 2019. European Advertising Academy, Krems, Austria.

Africa

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Wayne, Thomas, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Analysis of African universities’ corporate visual identities. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

Farinloye, Temitope, Wayne, Thomas, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Kuika Watat, Josue (2020) Social media for universities’ strategic communication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

African

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

athletes

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

attitude

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

banks

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

Behaviour

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

big six

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) A Typology of UK Energy Service Brands based on Size, Licencing and Source of Energy. [Working Paper]

brand

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

brand identity

Wayne, Thomas, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Analysis of African universities’ corporate visual identities. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

branding

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

communication

Farinloye, Temitope, Wayne, Thomas, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Kuika Watat, Josue (2020) Social media for universities’ strategic communication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

competition

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

content analysis

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Farinloye, Temitope (2019) Instant, quick and immediate decision: Online advertising strategies of UK payday loans lenders. In: 18th International Conference on Research in Advertising (ICORIA) 2019. European Advertising Academy, Krems, Austria.

CVI

Wayne, Thomas, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Analysis of African universities’ corporate visual identities. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

education

Farinloye, Temitope, Wayne, Thomas, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Kuika Watat, Josue (2020) Social media for universities’ strategic communication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

energy

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) A Typology of UK Energy Service Brands based on Size, Licencing and Source of Energy. [Working Paper]

energy company

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) A Typology of UK Energy Service Brands based on Size, Licencing and Source of Energy. [Working Paper]

Facebook

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

Forbes

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

higher education market

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

higher education marketing

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Highest paid athletes

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

location

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

logo

Wayne, Thomas, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Analysis of African universities’ corporate visual identities. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

London

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

marketing

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

marketing mix

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

Nigeria

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

payday loans

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Farinloye, Temitope (2019) Instant, quick and immediate decision: Online advertising strategies of UK payday loans lenders. In: 18th International Conference on Research in Advertising (ICORIA) 2019. European Advertising Academy, Krems, Austria.

position

Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

postgraduate

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Qualitative research

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

Relocation

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

Residential self-selection

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

social media

Farinloye, Temitope, Wayne, Thomas, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Kuika Watat, Josue (2020) Social media for universities’ strategic communication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

sports

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

sportsman

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

sportswomen

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

stakeholders

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

student choice

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Tennis

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) The American citizen who plays tennis: Analysis of the highest-paid female athletes over ten years period. [Working Paper] (doi:10.31124/advance.7825109.v1)

Travel

Farinloye, Temitope, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Aririguzoh, Stella and Kieu, Tai Anh (2019) Qualitatively exploring the effect of change in the residential environment on travel behaviour. Travel Behaviour and Society, 17. pp. 26-35. ISSN 2214-367X (Print), 2214-367X (Online) (doi:10.1016/j.tbs.2019.06.001)

typology

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) A Typology of UK Energy Service Brands based on Size, Licencing and Source of Energy. [Working Paper]

UK

Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2019) A Typology of UK Energy Service Brands based on Size, Licencing and Source of Energy. [Working Paper]

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Farinloye, Temitope and Aririguzoh, Stella (2016) Factors shaping attitudes towards UK bank brands: An exploratory analysis of social media data. Cogent Business & Management, 3 (1):1223389. ISSN 2331-1975 (Online) (doi:10.1080/23311975.2016.1223389)

universities

Farinloye, Temitope, Adeola, Ogechi and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Typology of Nigeria universities: a strategic marketing and branding implication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382

Farinloye, Temitope, Wayne, Thomas, Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Kuika Watat, Josue (2020) Social media for universities’ strategic communication. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

university

Adefulu, Adesoga, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Factors influencing postgraduate students' university choice in Nigeria. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Higher Education Marketing in Africa: Explorations on Student Choice. Palgrave Macmillan - Springer, Cham, Switzerland, pp. 187-225. ISBN 978-3030393786; 978-3030393793 (doi:10.1007/978-3-030-39379-3_8)

Wayne, Thomas, Farinloye, Temitope and Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 (2020) Analysis of African universities’ corporate visual identities. In: Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842, Maringe, Felix and Hinson, Robert Ebo, (eds.) Strategic Marketing of Higher Education in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367336356

website

Mogaji, Emmanuel ORCID logoORCID: https://orcid.org/0000-0003-0544-4842 and Farinloye, Temitope (2019) Instant, quick and immediate decision: Online advertising strategies of UK payday loans lenders. In: 18th International Conference on Research in Advertising (ICORIA) 2019. European Advertising Academy, Krems, Austria.

This list was generated on Thu Apr 24 11:22:03 2025 UTC.