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p_ART_icipate: Standards for Ethics and Accessibility in Digital Creative Health

p_ART_icipate: Standards for Ethics and Accessibility in Digital Creative Health

Mag Gingrich, Oliver ORCID logoORCID: https://orcid.org/0000-0002-1656-0032, Havsteen-Franklin, Dominik, Grant, Claire, Hignell-Tully, Daniel, Trotman, Natasha, Boddington, Ghislaine and Mag Gingrich, Oliver (2025) p_ART_icipate: Standards for Ethics and Accessibility in Digital Creative Health. University of Greenwich, London, UK.

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51832 MAG_GINGRICH_p_ART_icipate_Standards_For_Ethics_And_Accessibility_In_Digital_Creative_Health_(VoR)_2025.pdf - Published Version
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Abstract

Creative health interventions – using participatory arts to enhance wellbeing – have demonstrated significant impact on mental health outcomes, social cohesion, and reduced health service demand. The All-Party Parliamentary Group's Creative Health Inquiry evidenced substantial reductions in healthcare utilisation and improved quality of life across diverse populations. Notably, the Art-Lift project in Gloucestershire, evaluated by our Chair Dr. Simon Opher, demonstrated a 37% reduction in GP consultation rates and a 27% decrease in hospital admissions among participants, representing a saving of £216 per patient. Arts on prescription programmes show a social return on investment of between £4 and £11 for every £1 invested.
The rapid emergence of digital arts platforms now show promising results. In our own AHRC funded study, p_ART_icipate! We demonstrated that these benefits were amplified through increased accessibility and scalability, addressing barriers of geography, mobility, and social isolation. Evidence from deprived London communities shows that 79% of arts participants ate more healthily, 77% engaged in more physical activity, and 82% enjoyed greater wellbeing. However, to realise the preventative potential outlined in the 10-Year Health Plan, we must address three critical areas: infrastructure, evidence, and ethics. With evidence this compelling, our recommendations must now ensure that digital creative health becomes not a privilege but a cornerstone of equitable, preventative care accessible to all.

Item Type: Other
Uncontrolled Keywords: creative health, 10 year health plan, industrial strategy, ethics & inclusivity of participatory art, digital participatory art
Subjects: N Fine Arts > N Visual arts (General) For photography, see TR
N Fine Arts > NX Arts in general
Faculty / School / Research Centre / Research Group: Faculty of Law, Arts and Social Sciences
Faculty of Law, Arts and Social Sciences > School of Design and Creative Industries
Related URLs:
Last Modified: 27 Nov 2025 16:37
URI: https://gala.gre.ac.uk/id/eprint/51832

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