Farmer, Harry ORCID: https://orcid.org/0000-0002-3684-0605, Skoulikari, E., Bevan, Chris, Gray, S., Cater, Kirsten and Stanton Fraser, Danae (2024) Using narrative 360° video as a tool to promote breast self-examination. Virtual Reality, 28:34. pp. 1-16. ISSN 1359-4338 (Print), 1434-9957 (Online) (doi:10.1007/s10055-023-00918-5)

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Abstract

This experiment examined the feasibility of 360° video as a tool for public health messaging by investigating the effect that viewing the 360° documentary The Waiting Room VR had on female viewers’ sense of identification, attitudes to breast cancer screening and mortality salience. A key part of the documentary places participants in a viewpoint ambiguously aligned to that of the film’s director and subject, Victoria Mapplebeck (VM), in a scene that recreates her radiotherapy treatment for breast cancer. Eighty female participants watched the documentary either sitting upright with the chair back set at a 90° angle or reclining with the chair back set at a 140° angle (consistent with VMs posture) under conditions of either high or low cognitive load. The effect of posture type was measured explicitly using questionnaires on presence, identification and breast self-examination (BSE) intention as well as implicitly using a lexical decision task to measure death-thought awareness (DTA). Reclined posture led to

Item Type:	Article
Uncontrolled Keywords:	virtual reality; 360° video; posture; presence; identity; terror management theory; breast self-examination; public health communication
Subjects:	N Fine Arts > N Visual arts (General) For photography, see TR R Medicine > R Medicine (General) R Medicine > RC Internal medicine > RC0254 Neoplasms. Tumors. Oncology (including Cancer)
Faculty / School / Research Centre / Research Group:	Faculty of Education, Health & Human Sciences Faculty of Education, Health & Human Sciences > Institute for Lifecourse Development Faculty of Education, Health & Human Sciences > Institute for Lifecourse Development > Centre for Inequalities Faculty of Education, Health & Human Sciences > School of Human Sciences (HUM)
Last Modified:	30 Sep 2024 09:45
URI:	http://gala.gre.ac.uk/id/eprint/48175

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