Wu, Jianxing, Wang, Xiongzhi, Ramkissoon, Haywantee, Wu, Mao-ying, Guo, Yingzhi and Morrison, Alastair ORCID: 0000-0002-0754-1083 (2023) Resource mobilization and power redistribution: the role of local governments in shaping residents' pro-environmental behavior in rural tourism destinations. Journal of Travel Research. ISSN 0047-2875 (Print), 1552-6763 (Online) (doi:https://doi.org/10.1177/00472875231191983)

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Abstract

This research investigates residents’ pro-environmental behavior from the unique perspective of government-resident interactions. Guided by social movement theory, how local governments regulate residents’ waste-sorting behavior in Chinese rural tourism destinations is assessed. This longitudinal study (lasting from 2016-2022) uses participant observation, in-depth interviews (n = 25), and secondary data as the key research techniques. The dual roles of local governments (i.e., resource mobilization and power redistribution) jointly shape residents’ pro-environmental behavior in the waste-sorting campaign. Resource mobilization enhances knowledge of waste-sorting and raises individuals’ environmental consciousness. Power redistribution within groups activates social networks in rural communities and changes groups’ social capital to influence residents’ collective behavior. Results are discussed in relation to how the organizational-level resource mobilization and power redistribution influence the individual-level environmental psychological and sociological factors in shaping residents’ waste-sorting behavior. Practical recommendations are also offered for sustainable tourism management from a social interaction perspective.

Item Type:	Article
Uncontrolled Keywords:	residents’ pro-environmental behavior; local governments; rural tourism destinations; social movement theory; resource mobilization; power redistribution
Subjects:	H Social Sciences > H Social Sciences (General) H Social Sciences > HB Economic Theory H Social Sciences > HD Industries. Land use. Labor
Faculty / School / Research Centre / Research Group:	Faculty of Business
Last Modified:	04 Sep 2023 08:49
URI:	http://gala.gre.ac.uk/id/eprint/43399

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