Should we think of Islamic and Halal brands as being ‘Muslims’
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Wilson, Jonathan A.J. (2011) Should we think of Islamic and Halal brands as being ‘Muslims’. DinarStandard.
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Official URL: http://experts.dinarstandard.com/muslim-consumers/...
Abstract
Blog.
Item Type: | Other |
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Uncontrolled Keywords: | islamic branding, halal branding, halal, muslim consumer behaviour |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
Faculty / School / Research Centre / Research Group: | Faculty of Business > Department of Marketing, Events & Tourism |
Related URLs: | |
Last Modified: | 14 Oct 2016 09:24 |
URI: | http://gala.gre.ac.uk/id/eprint/9836 |
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