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Managers' brokerage for business model innovation: a case study

Managers' brokerage for business model innovation: a case study

Ghinoi, Stefano ORCID: 0000-0002-9857-4736 and Di Toma, Paolo (2022) Managers' brokerage for business model innovation: a case study. Creativity and Innovation Management, 31 (4). pp. 614-635. ISSN 0963-1690 (Print), 1467-8691 (Online) (doi:https://doi.org/10.1111/caim.12523)

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Abstract

Business model innovation is recognized as a key process for strengthening firms' performance in situations of strong competitive pressure and environmental changes. This process is driven by intra-organizational advice networks between managers, which exchange different types of advice based on organizational learning mechanisms such as cognitive search (how to conceptualize and create a novel business model) and experiential learning (how to adapt and experiment a novel business model. Investigating what are the key figures emerging from such network is essential for an in-depth understanding of the business model innovation process. By focusing on a multi-unit firm operating in the personal care service industry, we use Social Network Analysis (SNA) to examine the brokerage role of managers when sharing different types of advice towards a novel business model. Our results show that middle-level managers connect different managerial groups in different networks; however, differences exist between groups of middle managers, confirming their peculiar nature within organizations.

Item Type: Article
Uncontrolled Keywords: advice sharing; brokerage; business model innovation; middle management; social network analysis
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of International Business & Economics
Faculty of Business > Networks and Urban Systems Centre (NUSC)
Faculty of Business > Networks and Urban Systems Centre (NUSC) > Centre for Business Network Analysis (CBNA)
Related URLs:
Last Modified: 24 Nov 2022 16:25
URI: http://gala.gre.ac.uk/id/eprint/37719

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