Selected top seven advertising awards
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Mogaji, Emmanuel ORCID: https://orcid.org/0000-0003-0544-4842, Cho, Ahhyun, Ionita, Ingrid and Plein, Judit (2021) Selected top seven advertising awards. Technical Report. Emmanuel Mogaji, London, UK.
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Official URL: https://gala.gre.ac.uk/id/eprint/34589/1/Selected%...
Abstract
The book presents a summary of selected top seven advertising awards. It highlights their brief history, purpose and award categories.
Item Type: | Monograph (Technical Report) |
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Uncontrolled Keywords: | advertising, awards, Cannes, Lions, D&AD, Effie Awards, The Clio Awards, IPA, The Loeries, One Show |
Subjects: | H Social Sciences > HF Commerce |
Faculty / School / Research Centre / Research Group: | Faculty of Business Faculty of Business > Department of Marketing, Events & Tourism Faculty of Business > Marketing Research Group (MRG) |
Last Modified: | 13 Dec 2021 12:32 |
URI: | http://gala.gre.ac.uk/id/eprint/34589 |
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