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Place branding practice in the UK and Ireland

Place branding practice in the UK and Ireland

de Noronha, Ivo, Coca-Stefaniak, Andres ORCID logoORCID: https://orcid.org/0000-0001-5711-519X and Morrison, Alastair M. (2017) Place branding practice in the UK and Ireland. Technical Report. Association of Town and City Management, London.

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18011 COCA-STEFANIAK_Place_Branding_Practice_(ATCM Report)_2017.pdf - Published Version

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Item Type: Monograph (Technical Report)
Additional Information: ISBN: 978-1-901-799-20-0
Uncontrolled Keywords: Place management; Place branding; Town centre management; City branding; City management
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of Marketing, Events & Tourism
Faculty of Business > Tourism Research Centre
Last Modified: 09 Apr 2018 13:21
URI: http://gala.gre.ac.uk/id/eprint/18011

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