Zammit, Joseph Paul, Gao, James ORCID: https://orcid.org/0000-0001-5625-3654 and Evans, Richard (2016) Capturing and sharing product development knowledge using storytelling and video sharing. Procedia CIRP, 56. pp. 440-445. ISSN 2212-8271 (doi:10.1016/j.procir.2016.10.081)

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Abstract

In today’s global marketplace employee knowledge is seen as a crucial asset for organisations, which enables them to gain a sustainable competitive edge over competitors. Much of the knowledge generated during New Product Development (NPD) and NPD testing can be categorised as tacit knowledge, developed from employees’ personal experiences and perceptions during Product Development (PD) projects; this makes it more difficult to capture and document for future sharing. This research explores whether storytelling and video sharing tools are capable of facilitating the capture and sharing of employee knowledge during the PD cycle. It also considers the creation of a knowledge framework that is directly driven by the knowledge user, providing both knowledge direction and content.

Item Type:	Article
Additional Information:	© 2016 The Authors. Published by Elsevier B.V. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).
Uncontrolled Keywords:	Collaboration; Knowledge management; Product validation and testing; Social media; Video sharing
Faculty / School / Research Centre / Research Group:	Faculty of Engineering & Science Faculty of Engineering & Science > Engineering Design in Practice Faculty of Engineering & Science > School of Engineering (ENG)
Last Modified:	18 Sep 2020 23:36
URI:	http://gala.gre.ac.uk/id/eprint/16634

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