Aiken, Mike and Holden, Philip (2007) Changing places or learning to tango? Values and brands in transition in the for-profit and not-for profit sectors. In: 6th International Colloquium on Nonprofit, Social and Arts Marketing, 6-7 Sep 2007, London College of Communication, University of the Arts London. (Unpublished)

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Item Type:	Conference or Conference Paper (Paper)
Uncontrolled Keywords:	values, brands, nonprofit, not for profit, marketing
Subjects:	H Social Sciences > H Social Sciences (General)
Faculty / School / Research Centre / Research Group:	Faculty of Business > Department of Marketing, Events & Tourism
Last Modified:	14 Oct 2016 09:24
URI:	http://gala.gre.ac.uk/id/eprint/10081

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