advertising

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

Arab Spring

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

automotive industry

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

brand extensions

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

brand strategy

Wilson, Jonathan A.J. and Liu, Jonathan (2011) The challenges of Islamic branding: navigating emotions and halal. Journal of Islamic Marketing, 2 (1). pp. 28-42. ISSN 1759-0833 (doi:10.1108/17590831111115222)

branding and advertising

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

brands

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan A.J. and Liu, Jonathan (2010) Shaping the Halal into a brand? Journal of Islamic Marketing, 1 (2). pp. 107-123. ISSN 1759-0833 (doi:10.1108/17590831011055851)

consumer behaviour

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

consumer preferences

Haq, Shoaib Ul ORCID: https://orcid.org/0000-0002-8899-290X, Butt, Irfan, Ahmed, Zeeshan and Al-Said, Faris Turki (2020) Scale of religiosity for Muslims: an exploratory study. Journal of Islamic Marketing, 11 (6). pp. 1201-1224. ISSN 1759-0833 (doi:10.1108/JIMA-03-2016-0018)

consumption

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

course design

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

cricket

Yassim, Mazia ORCID: https://orcid.org/0000-0001-8835-7036 (2013) Cricket as a vehicle for community cohesion: Building bridges with British Muslims. Journal of Islamic Marketing, 4 (2). pp. 218-227. ISSN 1759-0833 (doi:10.1108/17590831311329322)

culture

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

culture theory

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

employee relations

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

ethics

Wilson, Jonathan A.J. and Liu, Jonathan (2010) Shaping the Halal into a brand? Journal of Islamic Marketing, 1 (2). pp. 107-123. ISSN 1759-0833 (doi:10.1108/17590831011055851)

globalization

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

Halal

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Wilson, Jonathan A.J. and Liu, Jonathan (2011) The challenges of Islamic branding: navigating emotions and halal. Journal of Islamic Marketing, 2 (1). pp. 28-42. ISSN 1759-0833 (doi:10.1108/17590831111115222)

Halal branding

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Halal certification

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Halal supply chain

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

hip hop

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Indonesia

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Iran

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

Islam

Haq, Shoaib Ul ORCID: https://orcid.org/0000-0002-8899-290X, Butt, Irfan, Ahmed, Zeeshan and Al-Said, Faris Turki (2020) Scale of religiosity for Muslims: an exploratory study. Journal of Islamic Marketing, 11 (6). pp. 1201-1224. ISSN 1759-0833 (doi:10.1108/JIMA-03-2016-0018)

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan A.J. and Liu, Jonathan (2010) Shaping the Halal into a brand? Journal of Islamic Marketing, 1 (2). pp. 107-123. ISSN 1759-0833 (doi:10.1108/17590831011055851)

Wilson, Jonathan A.J. and Liu, Jonathan (2011) The challenges of Islamic branding: navigating emotions and halal. Journal of Islamic Marketing, 2 (1). pp. 28-42. ISSN 1759-0833 (doi:10.1108/17590831111115222)

Islamic branding

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan A.J. and Liu, Jonathan (2011) The challenges of Islamic branding: navigating emotions and halal. Journal of Islamic Marketing, 2 (1). pp. 28-42. ISSN 1759-0833 (doi:10.1108/17590831111115222)

Islamic jurisprudence

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Islamic Marketing

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Wilson, Jonathan A.J. (2013) Bringing the full spectrum and spirit of Muslim culture into scholarship [Editorial]. Journal of Islamic Marketing, 4 (1). ISSN 1759-0833 (doi:10.1108/jima.2013.43204aaa.001)

Islamic marketing and branding

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Islamic scholarship

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Islamic Studies

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Malaysia

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

marketing

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan A.J. and Liu, Jonathan (2010) Shaping the Halal into a brand? Journal of Islamic Marketing, 1 (2). pp. 107-123. ISSN 1759-0833 (doi:10.1108/17590831011055851)

marketing 7P's

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

marketing education

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

marketing phenomena

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

marketing theory and practice

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Middle East

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Muslim consumer behaviour

Wilson, Jonathan (2012) Charting the rise of the halal market: tales from the field and looking forward. Journal of Islamic Marketing, 3 (3). ISSN 1759-0833

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

Wilson, Jonathan and Grant, John (2013) Islamic marketing: a challenger to the classical marketing canon? Journal of Islamic Marketing, 4 (1). pp. 7-21. ISSN 1759-0833 (doi:10.1108/17590831311306327)

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

Wilson, Jonathan A.J. and Liu, Jonathan (2011) The challenges of Islamic branding: navigating emotions and halal. Journal of Islamic Marketing, 2 (1). pp. 28-42. ISSN 1759-0833 (doi:10.1108/17590831111115222)

Muslim Consumption

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Muslim Culture

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Wilson, Jonathan A.J. (2013) Bringing the full spectrum and spirit of Muslim culture into scholarship [Editorial]. Journal of Islamic Marketing, 4 (1). ISSN 1759-0833 (doi:10.1108/jima.2013.43204aaa.001)

Muslim youth

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

nation branding

Wilson, Jonathan A.J., Belk, Russell W., Bamossy, Gary J., Sandikci, Özlem, Kartajaya, Hermawan, Sobh, Rana, Liu, Jonathan and Scott, Linda (2013) Crescent marketing, Muslim geographies and brand Islam: reflections from the JIMA Senior Advisory Board. Journal of Islamic Marketing, 4 (1). pp. 22-50. ISSN 1759-0833 (doi:10.1108/17590831311306336)

national cultures

Wilson, Jonathan A.J. and Hollensen, Svend (2010) Saipa Group, Iran – using strategic brand extensions to build relationships. Journal of Islamic Marketing, 1 (2). pp. 177-188. ISSN 1759-0833 (doi:10.1108/17590831011055905)

pedagogy

Wilson, Jonathan (2012) Looking at Islamic marketing, branding and Muslim consumer behaviour beyond the 7P's: the call for supportive course content and more P's please. Journal of Islamic Marketing, 3 (3). pp. 212-216. ISSN 1759-0833 (doi:10.1108/17590831211259718)

Quantitative Research

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Religiosity

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

research methods

Wilson, Jonathan (2012) The role of Islamic marketing researchers: scribes, oracles, trend spotters – or thought leaders? Setting the agenda. Journal of Islamic Marketing, 3 (2). pp. 104-107. ISSN 1759-0833 (doi:10.1108/17590831211232591)

scale development

Haq, Shoaib Ul ORCID: https://orcid.org/0000-0002-8899-290X, Butt, Irfan, Ahmed, Zeeshan and Al-Said, Faris Turki (2020) Scale of religiosity for Muslims: an exploratory study. Journal of Islamic Marketing, 11 (6). pp. 1201-1224. ISSN 1759-0833 (doi:10.1108/JIMA-03-2016-0018)

Scholarship

Wilson, Jonathan A.J. (2013) Bringing the full spectrum and spirit of Muslim culture into scholarship [Editorial]. Journal of Islamic Marketing, 4 (1). ISSN 1759-0833 (doi:10.1108/jima.2013.43204aaa.001)

social change

Yassim, Mazia ORCID: https://orcid.org/0000-0001-8835-7036 (2013) Cricket as a vehicle for community cohesion: Building bridges with British Muslims. Journal of Islamic Marketing, 4 (2). pp. 218-227. ISSN 1759-0833 (doi:10.1108/17590831311329322)