Browse by Journal Title
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advertising
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)
experiential marketing
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)
luxury fashion
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)
theoretical framework
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)
visual communication
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)
visual discourse
Kohrs, Kirsten
ORCID: 0000-0003-4302-833X
(2020)
The language of luxury fashion advertising: Technology of the self and spectacle.
Journal of Fashion Marketing and Management.
ISSN 1361-2026 (Print), 1361-2026 (Online)
(doi:https://doi.org/10.1108/JFMM-02-2020-0029)