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Number of items: 3.

K

Krolikowska-Adamczyk, Ewa ORCID: 0000-0002-0739-2110 and Kuenzel, Sven (2024) An attachment theory perspective of professional service providers' social bonds with their clients. Industrial Marketing Management, 118. pp. 136-147. ISSN 0019-8501 (Print), 1873-2062 (Online) (doi:https://doi.org/10.1016/j.indmarman.2024.02.009)

M

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Restuccia, Mariachiara, Lee, Zoe and Nguyen, Phong (2022) B2B brand positioning in emerging markets: exploring positioning signals via websites and managerial tensions in top-performing African B2B service brands. Industrial Marketing Management, 108 (1). pp. 237-250. ISSN 0019-8501 (Print), 1873-2062 (Online) (doi:https://doi.org/10.1016/j.indmarman.2022.12.003)

Q

Qi, Xiaoguang, Chan, Jin Hooi ORCID: 0000-0002-6275-9763 , Hu, Junyan and Li, Yifan (2020) Motivations for selecting cross-border e-commerce as a foreign market entry mode. Industrial Marketing Management, 89. pp. 50-60. ISSN 0019-8501 (doi:https://doi.org/10.1016/j.indmarman.2020.01.009)

This list was generated on Fri Mar 29 01:04:08 2024 UTC.