Article

Zawisza, Magdalena, Luyt, Russell ORCID: https://orcid.org/0000-0003-3842-0273, Zawadzka, Anna Maria and Buczny, Jacek (2018) Cross-cultural sexism and the effectiveness of gender (non)traditional advertising: A comparison of purchase intentions in Poland, South Africa, and the United Kingdom. Sex Roles, 79 (11–12). pp. 738-751. ISSN 0360-0025 (Print), 1573-2762 (Online) (doi:10.1007/s11199-018-0906-8)

Zawisza, Magdalena, Luyt, Russell ORCID: https://orcid.org/0000-0003-3842-0273, Zawadzka, Anna Maria and Buczny, Jacek (2016) Does it pay to break male gender stereotypes in advertising? A comparison of advertisement effectiveness between the United Kingdom, Poland and South Africa. Journal of Gender Studies, 27 (4). pp. 464-480. ISSN 0958-9236 (Print), 1465-3869 (Online) (doi:10.1080/09589236.2016.1234369)

Zawisza, Magdalena, Luyt, Russell ORCID: https://orcid.org/0000-0003-3842-0273 and Zawadzka, Anna Maria (2015) Societies in transition: are they more sexist? A comparison between Polish, South African and British samples. Journal of Gender Studies, 24 (1). pp. 38-55. ISSN 0958-9236 (Print), 1465-3869 (Online) (doi:10.1080/09589236.2013.803952)

Zawisza, Magdalena, Luyt, Russell ORCID: https://orcid.org/0000-0003-3842-0273 and Zawadzka, Anna Maria (2012) Ambivalence toward men: Comparing sexism among Polish, South African and British university students. Sex Roles, 66 (7). pp. 453-467. ISSN 0360-0025 (Print), 1573-2762 (Online) (doi:10.1007/s11199-011-0112-4)