Skip navigation

Items where Author is "Zakarneh, Mahmoud"

Items where Author is "Zakarneh, Mahmoud"

[up] Up a level
Group by: Item Type | Uncontrolled Keywords | No Grouping
Jump to: Conference or Conference Paper
Number of items: 1.

Conference or Conference Paper

Zakarneh, Mahmoud and Nguyen, Truc ORCID logoORCID: https://orcid.org/0000-0002-3360-819X (2025) Transforming customer engagement: the impact of AI on Cars24 UAE's Marketing Communications. In: 29th International Conference on Corporate and Marketing Communications (CMC2025), 15th - 16th April, 2025, Birmingham Business School, University of Birmingham. (In Press)

This list was generated on Thu Apr 24 09:17:22 2025 UTC.