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Items where Author is "Wilson, Jonathan A. J."

Items where Author is "Wilson, Jonathan A. J."

Group by: Item Type | Uncontrolled Keywords | No Grouping
Number of items: 51.

austerity

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Bank Marketing

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

brand culture

Wilson, Jonathan A. J. (2012) The brand stakeholder approach – broad and narrow-based views to managing consumer-centric brands. In: Kapoor, Avinash and Kulshrestha, Chinmaya, (eds.) Branding and Sustainable Competitive Advantage: Building Virtual Presence. IGI Global, Hershey, PA, USA, pp. 136-160. ISBN 9781613501719 (doi:10.4018/978-1-61350-171-9.ch009)

branding

Eckhardt, Giana M., Belk, Russell W. and Wilson, Jonathan A. J. (2015) The rise of inconspicuous consumption. Journal of Marketing Management, 31 (7-8). pp. 807-826. ISSN 0267-257X (Print), 1472-1376 (Online) (doi:10.1080/0267257X.2014.989890)

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Wilson, Jonathan A. J. (2012) The brand stakeholder approach – broad and narrow-based views to managing consumer-centric brands. In: Kapoor, Avinash and Kulshrestha, Chinmaya, (eds.) Branding and Sustainable Competitive Advantage: Building Virtual Presence. IGI Global, Hershey, PA, USA, pp. 136-160. ISBN 9781613501719 (doi:10.4018/978-1-61350-171-9.ch009)

AlMakrami, Ali H. and Wilson, Jonathan A. J. (2010) A view of Muslim consumer-based brand equity: the elephant in the room. In: 1st International Conference on Islamic Marketing and Branding: Exploring Issues and Challenges, 29-30 Nov 2010, University of Malaya, Kuala Lumpur, Malaysia. (Unpublished)

conspicuous consumption

Eckhardt, Giana M., Belk, Russell W. and Wilson, Jonathan A. J. (2015) The rise of inconspicuous consumption. Journal of Marketing Management, 31 (7-8). pp. 807-826. ISSN 0267-257X (Print), 1472-1376 (Online) (doi:10.1080/0267257X.2014.989890)

consumer based brand equity

AlMakrami, Ali H. and Wilson, Jonathan A. J. (2010) A view of Muslim consumer-based brand equity: the elephant in the room. In: 1st International Conference on Islamic Marketing and Branding: Exploring Issues and Challenges, 29-30 Nov 2010, University of Malaya, Kuala Lumpur, Malaysia. (Unpublished)

consumer behaviour

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

culture

AlMakrami, Ali H. and Wilson, Jonathan A. J. (2010) A view of Muslim consumer-based brand equity: the elephant in the room. In: 1st International Conference on Islamic Marketing and Branding: Exploring Issues and Challenges, 29-30 Nov 2010, University of Malaya, Kuala Lumpur, Malaysia. (Unpublished)

Ethics

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Financial Services Marketing

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Halal

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

inconspicuous consumption

Eckhardt, Giana M., Belk, Russell W. and Wilson, Jonathan A. J. (2015) The rise of inconspicuous consumption. Journal of Marketing Management, 31 (7-8). pp. 807-826. ISSN 0267-257X (Print), 1472-1376 (Online) (doi:10.1080/0267257X.2014.989890)

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Insurance Marketing

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Islam

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Islamic Branding

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Islamic business

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

Islamic economics

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Islamic Ethics

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Islamic Marketing

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

Islamic sciences

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

Islamic Studies

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

luxury

Eckhardt, Giana M., Belk, Russell W. and Wilson, Jonathan A. J. (2015) The rise of inconspicuous consumption. Journal of Marketing Management, 31 (7-8). pp. 807-826. ISSN 0267-257X (Print), 1472-1376 (Online) (doi:10.1080/0267257X.2014.989890)

luxury brands

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Muslim Consumer Behaviour

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

AlMakrami, Ali H. and Wilson, Jonathan A. J. (2010) A view of Muslim consumer-based brand equity: the elephant in the room. In: 1st International Conference on Islamic Marketing and Branding: Exploring Issues and Challenges, 29-30 Nov 2010, University of Malaya, Kuala Lumpur, Malaysia. (Unpublished)

Muslim Consumption

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Muslim Culture

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Muslims

Wilson, Jonathan A. J. (2015) Brand Islam and the marketing of Muslim ethics to a global audience. In: Ali, Abbas J., (ed.) Handbook of Research on Islamic Business Ethics. Research Handbooks in Business and Management . Edward Elgar Publishing, Cheltenham, UK, pp. 143-161. ISBN 9781781009444 (doi:10.4337/9781781009451)

online shopping

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Quantitative Research

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

Religiosity

Wilson, Jonathan A. J. (2013) The trouble with religiosity constructs [Editorial]. Journal of Islamic Marketing, 4 (2). ISSN 1759-0833 (doi:10.1108/jima.2013.43204baa.001)

research methods

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

retail space

Baron, Katie, Wood, Hannah and Wilson, Jonathan A. J. (2014) Inconspicuous consumption. Other. Stylus, London / New York.

Risk

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Rizq

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

social sciences

Wilson, Jonathan A. J. (2011) Refining Islamic scholarship: through harmonising with postmodern social sciences. Ulum Islamiyyah: The Malaysian Journal of Islamic Sciences, 7. pp. 3-10. ISSN 1675-5936

stakeholder analysis

Wilson, Jonathan A. J. (2012) The brand stakeholder approach – broad and narrow-based views to managing consumer-centric brands. In: Kapoor, Avinash and Kulshrestha, Chinmaya, (eds.) Branding and Sustainable Competitive Advantage: Building Virtual Presence. IGI Global, Hershey, PA, USA, pp. 136-160. ISBN 9781613501719 (doi:10.4018/978-1-61350-171-9.ch009)

Takaful

Wilson, Jonathan A. J. and Abdul Rahman, Zuriah (2014) Islamic perspectives on risk and insurance marketing. In: Harrison, Tina and Estelami, Hooman, (eds.) The Routledge Companion to Financial Services Marketing. Routledge Companions . Routledge, Oxford, UK, pp. 411-422. ISBN 9780415829144

Web 2.0

Wilson, Jonathan A. J. (2012) The brand stakeholder approach – broad and narrow-based views to managing consumer-centric brands. In: Kapoor, Avinash and Kulshrestha, Chinmaya, (eds.) Branding and Sustainable Competitive Advantage: Building Virtual Presence. IGI Global, Hershey, PA, USA, pp. 136-160. ISBN 9781613501719 (doi:10.4018/978-1-61350-171-9.ch009)

This list was generated on Sun Dec 22 10:22:16 2024 UTC.