Items where Author is "Soopramanien, Didier Gerard Rodney"
effort-reward congruity
Huang, Jingxi ORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney
(2025)
Green Loyalty Programmes: customer trait reactance and reward preferences.
Journal of Consumer Behaviour.
ISSN 1472-0817 (Print), 1479-1838 (Online)
(doi:10.1002/CB.2508)
goal-reward congruity
Huang, Jingxi ORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney
(2025)
Green Loyalty Programmes: customer trait reactance and reward preferences.
Journal of Consumer Behaviour.
ISSN 1472-0817 (Print), 1479-1838 (Online)
(doi:10.1002/CB.2508)
pro-environmental goal
Huang, Jingxi ORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney
(2025)
Green Loyalty Programmes: customer trait reactance and reward preferences.
Journal of Consumer Behaviour.
ISSN 1472-0817 (Print), 1479-1838 (Online)
(doi:10.1002/CB.2508)
psychological reactance theory
Huang, Jingxi ORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney
(2025)
Green Loyalty Programmes: customer trait reactance and reward preferences.
Journal of Consumer Behaviour.
ISSN 1472-0817 (Print), 1479-1838 (Online)
(doi:10.1002/CB.2508)
trait reactance
Huang, Jingxi ORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney
(2025)
Green Loyalty Programmes: customer trait reactance and reward preferences.
Journal of Consumer Behaviour.
ISSN 1472-0817 (Print), 1479-1838 (Online)
(doi:10.1002/CB.2508)