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Items where Author is "Soopramanien, Didier Gerard Rodney"

Items where Author is "Soopramanien, Didier Gerard Rodney"

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Article

Huang, Jingxi ORCID logoORCID: https://orcid.org/0000-0001-7947-7933, Daryanto, Ahmad, Hogg, Margaret K and Soopramanien, Didier Gerard Rodney (2025) Green Loyalty Programmes: customer trait reactance and reward preferences. Journal of Consumer Behaviour. ISSN 1472-0817 (Print), 1479-1838 (Online) (doi:10.1002/CB.2508)

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