Items where Author is "Ndofirepi, Elizabeth"
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Ndofirepi, Elizabeth, Farinloye, Temitope and Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 (2020) Marketing mix in a heterogenous higher education market: a case of Africa. In: Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Maringe, Felix and Hinson, Robert, (eds.) Understanding the Higher Education Market in Africa. Routledge Studies in Marketing . Routledge, Oxfordshire, UK. ISBN 978-0367344382