Article

Nazir, Muhammad Arsalan ORCID: https://orcid.org/0000-0001-5416-9010, Azam, Iqra and Zhu, Xiaoxian (2026) Strategic HR in the digital era: synergising retention, inclusion and AI-driven practices for organisational performance in the IT industry. Journal of Organizational Effectiveness: People and Performance. pp. 1-30. ISSN 2051-6614 (Print), 2051-6622 (Online) (doi:10.1108/JOEPP-08-2025-0730)