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Hybrid entrepreneur to full-time entrepreneurship: navigating the transition in high-risk markets

Hybrid entrepreneur to full-time entrepreneurship: navigating the transition in high-risk markets

Nazir, Muhammad Arsalan ORCID logoORCID: https://orcid.org/0000-0001-5416-9010 and Zhu, Xiaoxian (2025) Hybrid entrepreneur to full-time entrepreneurship: navigating the transition in high-risk markets. In: 39th BAM Conference 1st - 5th September 2025 at Kent Business School, University of Kent. British Academy of Management (BAM), Kent, pp. 1-22. ISBN 978-0995641389

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Abstract

Purpose - This study addresses the limited understanding of how entrepreneurs transition from hybrid to full-time entrepreneurship in high-risk or volatile environments by exploring this process in the context of Pakistan, where research is scarce and typically focused on stable, developed economies.
Design/Methodology/Approach - The study draws on Effectuation Theory and Job Embeddedness Theory. It adopts a multiple case study approach using qualitative interviews with hybrid entrepreneurs from sectors such as education and accounting. Narrative data were analysed through thematic matrix development to identify patterns and insights.
Findings - Three key themes shape the transition process: (1) Motivations rooted in financial pressures, social support, and a desire to innovate; (2) Challenges including limited resources, tensions between employment and entrepreneurship, and vulnerability to economic shocks; and (3) Strategies based on phased transitions, professional networking, and adaptive decision making.
Practical Implications - The findings offer actionable insights for entrepreneurship educators, policymakers, and support agencies in emerging economies seeking to facilitate sustainable entrepreneurial transitions.
Originality/Value - This study provides a holistic understanding of hybrid entrepreneurship in high-risk markets. It highlights how entrepreneurs act as strategic agents balancing necessity and aspiration, offering a transferable framework for understanding transitions in similarly volatile environments globally.

Item Type: Conference Proceedings
Title of Proceedings: 39th BAM Conference 1st - 5th September 2025 at Kent Business School, University of Kent
Uncontrolled Keywords: hybrid entrepreneurship, full-time entrepreneurship, transition process, high risk markets, qualitative methods, Pakistan
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
H Social Sciences > HF Commerce
Faculty / School / Research Centre / Research Group: Greenwich Business School
Greenwich Business School > Executive Business Centre
Last Modified: 02 Oct 2025 08:40
URI: https://gala.gre.ac.uk/id/eprint/51063

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