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Aerotainment: a new paradigm for sustainable development

Aerotainment: a new paradigm for sustainable development

Florido-Benítez, Lázaro and Coca-Stefaniak, J. Andres ORCID logoORCID: https://orcid.org/0000-0001-5711-519X (2025) Aerotainment: a new paradigm for sustainable development. Sustainable Development. ISSN 0968-0802 (Print), 1099-1719 (Online) (In Press)

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Abstract

Cities have been testbeds for urban sustainability transition initiatives for nearly 20 years. However, most initiatives related to the visitor economy have tended to overlook the fact that tourism is a system with a complex network of stakeholders reaching well beyond the geographical boundaries of a destination. This viewpoint article posits that the implementation of a newly developed concept named “aerotainment” - linking air transport with theme parks, tourism cities and nearby attractions - will help tourism cities to approach sustainability transitions more effectively. It is argued that this systems-based thinking is key to achieving CO2 emissions reduction targets for 2050 at both micro and macro levels. A novel typology of urban tourism destinations is offered linked to their strategic positioning in the context of sustainable development with aerotainment discussed as a catalyst in this context.

Item Type: Article
Uncontrolled Keywords: aerotainment, urban transitions, air transport, sustainability, CO2 emissions, climate change
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HB Economic Theory
H Social Sciences > HD Industries. Land use. Labor
Faculty / School / Research Centre / Research Group: Greenwich Business School
Greenwich Business School > Networks and Urban Systems Centre (NUSC)
Greenwich Business School > School of Business, Operations and Strategy
Last Modified: 04 Sep 2025 14:04
URI: https://gala.gre.ac.uk/id/eprint/50989

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