Items where Author is "Bassayannis, Christos"
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Conference Proceedings
Cronin, Bruce and Bassayannis, Christos (2009) Chinese supply networks: an interactive guanxi approach for product development. In: Proceedings of the 25th IMP conference. IMP Group, Marseille, France.
Cronin, Bruce and Bassayannis, Christos (2008) Managing the supply side for product development in China: a Guanxi network approach. In: Proceedings of the 24th IMP-conference. Industrial Marketing and Purchasing Group, Uppsala, Sweden.