The intersection between transformational leadership, corporate communications and cultural branding: closing the delta
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Wilson, Jonathan A.J. (2012) The intersection between transformational leadership, corporate communications and cultural branding: closing the delta. In: The Corporate Communications Experience 2, 8-9 March 2012, Belgrade, Serbia. (Unpublished)
PDF (The intersection between transformational leadership, corporate communications and cultural branding: closing the delta)
WILSON_-_Serbia_Presentation.pdf - Presentation Restricted to Repository staff only Download (1MB) |
Official URL: http://www.thepworld.com/pevents/event/41/the-corp...
Item Type: | Conference or Conference Paper (Paper) |
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Uncontrolled Keywords: | public relations, corporate reputation, culture, branding, leadership |
Subjects: | H Social Sciences > HF Commerce |
Faculty / School / Research Centre / Research Group: | Faculty of Business > Department of Marketing, Events & Tourism |
Related URLs: | |
Last Modified: | 14 Oct 2016 09:22 |
URI: | http://gala.gre.ac.uk/id/eprint/9197 |
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