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An integrated view of eco‐innovation in the service sector: dynamic capability, cooperation and corporate environmentalism

An integrated view of eco‐innovation in the service sector: dynamic capability, cooperation and corporate environmentalism

Arranz, Nieves, Arroyabe, Marta F., Li, Jun, F. A. Arranz, Carlos ORCID logoORCID: https://orcid.org/0000-0002-6866-0684 and Fernandez de Arroyabe, Juan Carlos ORCID logoORCID: https://orcid.org/0000-0003-1451-3782 (2022) An integrated view of eco‐innovation in the service sector: dynamic capability, cooperation and corporate environmentalism. Business Strategy and the Environment. pp. 1-14. ISSN 0964-4733 (Print), 1099-0836 (Online) (doi:10.1002/bse.3276)

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Abstract

This study integrates the insights of the dynamic capabilities theory with the perspective of strategic orientations to provide an integrated view of eco-innovation in service organizations. We empirically test this integrated view of eco-innovation in the case of Spain with a sample of 3192 service firms from the Spanish Technological Innovation Panel from 2012 and 2015. Our results allow the verification of the properties of persistence, complementarity and dependence on resources for eco-innovation, thus being able to conceptualize it as an innovation capability. Moreover, we support that both eco-innovation and cooperation, once set in motion, could reinforce each other, suggesting that the relationship between cooperation and eco-innovation is complementary and sequential. We also argue that the strength of strategic orientations, particularly corporate environmentalism, will spur service firms to integrate and adapt capabilities to undertake more cooperative innovation in order to deliver outcomes in tandem with their strategic objectives.

Item Type: Article
Uncontrolled Keywords: cooperation; dynamic capabilities; eco-innovation; strategic orientations
Subjects: G Geography. Anthropology. Recreation > GE Environmental Sciences
H Social Sciences > HB Economic Theory
H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of Systems Management & Strategy
Faculty of Business > Networks and Urban Systems Centre (NUSC)
Faculty of Business > Networks and Urban Systems Centre (NUSC) > Connected Cities Research Group
Greenwich Business School > Networks and Urban Systems Centre (NUSC)
Last Modified: 02 Dec 2024 15:56
URI: http://gala.gre.ac.uk/id/eprint/38104

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