Skip navigation

Are unmanned smart hotels du jour or are they here forever? Experiential pathway analysis of antecedents of satisfaction and loyalty

Are unmanned smart hotels du jour or are they here forever? Experiential pathway analysis of antecedents of satisfaction and loyalty

Chang, Yee-Chang, Cheah, Jun-Hwa, Lim, Xin-Jean, Morrison, Alastair ORCID logoORCID: https://orcid.org/0000-0002-0754-1083 and Kennell, James ORCID logoORCID: https://orcid.org/0000-0002-7877-7843 (2022) Are unmanned smart hotels du jour or are they here forever? Experiential pathway analysis of antecedents of satisfaction and loyalty. International Journal of Hospitality Management, 104:103249. ISSN 0278-4319 (doi:10.1016/j.ijhm.2022.103249)

[thumbnail of AAM]
Preview
PDF (AAM)
36587_MORRISON_ Are_unmanned_smart_hotels.pdf - Accepted Version
Available under License Creative Commons Attribution Non-commercial No Derivatives.

Download (266kB) | Preview

Abstract

Unmanned hotels are regarded as the future of hospitality in a post-Covid 19 world, based upon smart, contactless technologies. The purpose of this research was to determine if unmanned smart hotels create more positive outcomes such as enhanced experiential satisfaction and loyalty. Grounded on Cognitive Appraisal Theory, scholars support the notion that psychological states such as experiential motivation and confidence enhance outcomes. An online survey was conducted with 364 guests of unmanned smart hotels. Structural equation modeling results with partial least squares path analysis indicated that experiential quality, confidence, motivation, and satisfaction were positively associated with loyalty. Several recommendations were provided for the unmanned smart hotel literature and practices with regards to improving the effectiveness of guest experiences.

Item Type: Article
Uncontrolled Keywords: unmanned smart hotels; experiential quality; motivation; confidence; satisfaction; loyalty
Subjects: B Philosophy. Psychology. Religion > BF Psychology
G Geography. Anthropology. Recreation > GV Recreation Leisure
T Technology > T Technology (General)
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of Marketing, Events & Tourism
Faculty of Business > Tourism Research Centre
Greenwich Business School > Tourism and Marketing Research Centre (TMRC)
Greenwich Business School > Networks and Urban Systems Centre (NUSC)
Last Modified: 02 Dec 2024 16:26
URI: http://gala.gre.ac.uk/id/eprint/36587

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year

View more statistics