White, Geoff and Croucher, Richard (2007) Awareness of the minimum wage in the hairdressing industry : an evaluation of the DTI/HMRC targeted campaign : a research report for the Low Pay Commission. Working Paper. Low Pay Commission, London, UK.

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Abstract

The Low Pay Commission (LPC) commissioned Professors White and Croucher to carry out an evaluation of the Department for Trade and Industry (DTI) and HM Revenue and Customs’ (HMRC) pilot targeted National Minimum Wage enforcement campaign in the hairdressing sector.
The aim of the project was to evaluate the effectiveness of DTI/HMRC’s first targeted enforcement campaign to raise awareness of the minimum wage and tackle non-compliance in the hairdressing sector. The project was to focus on
the awareness side of the campaign.
Specifically, the research should identify:
· Whether the level of awareness of the minimum wage, amongst both workers and employers, has increased as a result of the campaign.
· The aspects of the campaign that were most effective, and those that have had least impact.
· Particular areas of the minimum wage provision where there is confusion or misunderstanding.
· Levels of awareness of the NMW Helpline and how to make a minimum wage complaint.
· Any changes that could be made to future campaigns to increase their impact.
· Any evidence arising on the campaign’s effectiveness in tackling noncompliance.

Item Type:	Monograph (Working Paper)
Uncontrolled Keywords:	hairdressing industry, Low Pay Commission, National Minimum Wage
Subjects:	H Social Sciences > HD Industries. Land use. Labor
Faculty / School / Research Centre / Research Group:	Faculty of Business > Department of Human Resources & Organisational Behaviour Faculty of Business > Centre for Work and Employment Research (CREW) > Work & Employment Research Unit (WERU)
Related URLs:	Organisation Organisation Organisation
Last Modified:	14 Oct 2016 09:08
URI:	http://gala.gre.ac.uk/id/eprint/3152

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