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Understanding a leader’s behaviour: Revisiting the role of reputation management in leadership research

Understanding a leader’s behaviour: Revisiting the role of reputation management in leadership research

Schnee, Christian (2017) Understanding a leader’s behaviour: Revisiting the role of reputation management in leadership research. Corporate Reputation Review, 20 (1). pp. 27-39. ISSN 1363-3589 (Print), 1479-1889 (Online) (doi:10.1057/s41299-017-0018-3)

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Abstract

This paper argues for the adoption of reputation as a conceptual prism to discern patterns in political leadership behaviour. The author intends to reach a judgement about the concept’s value for our understanding of leadership by offering a fuller appreciation of reputation itself that is grounded in a recognition of its role in managing followers and entrenching power structures, which makes it critical both to the incumbent leader and challengers. Methodologically, for this analysis both theoretical and descriptive materials have been selected and discussed in order to fully appreciate reputation’s applicability in leadership research. In light of the evidence reviewed one may infer that what renders a leader decisive or passive is essentially a reflection of reputational strength or weakness. In turn this leads us to conclude that concern with reputation engenders and shapes activity we observe in leaders and at the same time guides our interpretation of political decisions and phenomena. Eventually, we may come to see reputation as a concept that serves as a lens through which we view leaders’ responses to challenges. The rationale for this approach is leaders’ own focus on their respective reputation that may at times incentivise action or, alternatively, administrative and political immobility.

Item Type: Article
Uncontrolled Keywords: Reputation; Leadership; Politics
Faculty / Department / Research Group: Faculty of Business
Faculty of Business > Department of Marketing, Events & Tourism
Last Modified: 18 Apr 2018 12:04
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: GREAT b
URI: http://gala.gre.ac.uk/id/eprint/17393

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