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An investigation into the potential use of social media technologies to improve the product development functions within the aerospace and defence industry

An investigation into the potential use of social media technologies to improve the product development functions within the aerospace and defence industry

Evans, Richard D., Gao, James X., Martin, Nick and Simmonds, Clive (2012) An investigation into the potential use of social media technologies to improve the product development functions within the aerospace and defence industry. In: Proceedings of the 10th International Conference on Manufacturing Research (ICMR2012). Advances in Manufacturing Technology XXVI, 2 . Aston Business School, Birmingham, UK, pp. 718-723. ISBN 9781905866601

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Abstract

Competition in global markets has resulted in increased demands for improvements in manufacturing processes. Enterprises have to re-engineer work practices and have shown that the effective communication of knowledge is fundamental to Product Development (PD). It is vital that cross-functional internal and external collaboration is optimised within PD processes and this should be facilitated through early, frequent and effective communication of information and knowledge. Social Media sites represent a new stage in the evolution of the Internet. Sites such as Facebook and Twitter, offer users the ability to stay connected online with friends and colleagues around the world in real-time; similarly, they offer the ability to locate expertise, knowledge and solutions to problems. The results of an industrial investigation, carried out within a leading aerospace and defence organisation, are commented upon and an interactive groupware solution is introduced, which aims to facilitate collaboration between dispersed product development teams.

Item Type: Conference Proceedings
Title of Proceedings: Proceedings of the 10th International Conference on Manufacturing Research (ICMR2012)
Additional Information: 10th International Conference on Manufacturing Research (ICMR2012), 11th-13th September 2012, Birmingham, UK.
Uncontrolled Keywords: Product Development, Social Media, Knowledge Management
Faculty / Department / Research Group: Faculty of Engineering & Science
Last Modified: 14 Oct 2016 09:28
URI: http://gala.gre.ac.uk/id/eprint/11878

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