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Cole, Tom ORCID: https://orcid.org/0000-0001-6031-8377 and Salisbury, John Hamon (2016) Grounded Theory in games research: making the case and exploring the options. In: DIGRA/FDG '16 - Proceedings of the First International Joint conference of DIGRA and FDG. Digital Games Research Association, Finland. ISBN 2342-9666