Article

Nguyen, Ngoc Yen Nhi (Nicole) ORCID: https://orcid.org/0009-0009-1499-234X, Novais, Margarida Abreu ORCID: https://orcid.org/0000-0002-5046-4159, Le, Truc H. ORCID: https://orcid.org/0000-0001-6201-1504 and Yung, Rui Yuan ORCID: https://orcid.org/0000-0003-3755-2557 (2026) Rethinking authenticity in the rise of extended reality technologies in tourism: a synthesis and future agenda. Tourism Recreation Research. pp. 1-23. ISSN 0250-8281 (Print), 2320-0308 (Online) (doi:10.1080/02508281.2026.2690971)

Book Section

Yung, Rui Yuan ORCID: https://orcid.org/0000-0003-3755-2557 (2024) Techno-utopia or techno-dystopia: current and future extended reality and Artificial Intelligence developments in destinations. In: Pillmayer, Markus, Karl, Marion and Hansen, Marcus, (eds.) Tourism Destination Development: A Geographic Perspective on Destination Management and Tourist Demand. De Gruyter Studies in Tourism . De Gruyter Brill, Berlin, Boston, pp. 453-472. ISBN 978-3110794090; 978-3110794021; 3110794098 (doi:10.1515/9783110794090-021)

Siegel, Lauren A. ORCID: https://orcid.org/0000-0003-2117-8492, Kim, Hyerhim and Yung, Rui Yuan ORCID: https://orcid.org/0000-0003-3755-2557 (2024) Chapter 12. Tourism and Digital Marketing. In: Botelho Pires, Paulo, Duarte Santos, José and Veiga Pereira, Inês, (eds.) Digital Marketing: Analyzing its Transversal Impact. CRC Press - Taylor & Francis Group, Boca Raton, FL; Abington, Oxon. ISBN 978-1032471730; 978-1032471846; 978-1003384960; 978-1040052082; 1032471735; 1040052088 (doi:10.1201/9781003384960-16)