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Items where Author is "Yang, Yusheng"

Items where Author is "Yang, Yusheng"

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Number of items: 4.

Consumer studies

Ma, Jenny and Yang, Yusheng (2016) What can we know from selfies - An exploratory study on selfie and the implication for marketers. In: 2016 Global Marketing Conference at Hong Kong Proceedings. Global Alliance of Marketing & Management Associations, pp. 597-601. (doi:https://doi.org/10.15444/GMC2016.05.03.05)

Cultural differences

Ma, Jenny and Yang, Yusheng (2016) What can we know from selfies - An exploratory study on selfie and the implication for marketers. In: 2016 Global Marketing Conference at Hong Kong Proceedings. Global Alliance of Marketing & Management Associations, pp. 597-601. (doi:https://doi.org/10.15444/GMC2016.05.03.05)

Selfies

Ma, Jenny and Yang, Yusheng (2016) What can we know from selfies - An exploratory study on selfie and the implication for marketers. In: 2016 Global Marketing Conference at Hong Kong Proceedings. Global Alliance of Marketing & Management Associations, pp. 597-601. (doi:https://doi.org/10.15444/GMC2016.05.03.05)

Social media

Ma, Jenny and Yang, Yusheng (2016) What can we know from selfies - An exploratory study on selfie and the implication for marketers. In: 2016 Global Marketing Conference at Hong Kong Proceedings. Global Alliance of Marketing & Management Associations, pp. 597-601. (doi:https://doi.org/10.15444/GMC2016.05.03.05)

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