Items where Author is "Li, Yifan"
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Article
Qi, Xiaoguang, Chan, Jin Hooi
ORCID: 0000-0002-6275-9763
, Hu, Junyan and Li, Yifan
(2020)
Motivations for selecting cross-border e-commerce as a foreign market entry mode.
Industrial Marketing Management, 89.
pp. 50-60.
ISSN 0019-8501
(doi:https://doi.org/10.1016/j.indmarman.2020.01.009)