artificial intelligence

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Olaleye, Sunday and Ukpadi, Dandison (2019) Using AI to personalise emotionally appealing advertisement. In: Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel and Dwivedi, Yogesh K., (eds.) Digital and Social Media Marketing: Emerging Applications and Theoretical Development. Advances in Theory and Practice of Emerging Markets (339). Springer, Cham, Switzerland, pp. 137-150. ISBN 978-3030243746 (doi:https://doi.org/10.1007/978-3-030-24374-6_10)

emotional appeal

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Olaleye, Sunday and Ukpadi, Dandison (2019) Using AI to personalise emotionally appealing advertisement. In: Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel and Dwivedi, Yogesh K., (eds.) Digital and Social Media Marketing: Emerging Applications and Theoretical Development. Advances in Theory and Practice of Emerging Markets (339). Springer, Cham, Switzerland, pp. 137-150. ISBN 978-3030243746 (doi:https://doi.org/10.1007/978-3-030-24374-6_10)

food loss

Dora, Manoj, Wesana, Joshua ORCID: 0000-0003-1970-6241 , Gellynck, Xavier, Seth, Nitin, Dey, Bidit and De Steur, Hans (2019) Importance of sustainable operations in food loss: evidence from the Belgian food processing industry. Annals of Operations Research, 290. pp. 47-72. ISSN 0254-5330 (Print), 1572-9338 (Online) (doi:https://doi.org/10.1007/s10479-019-03134-0)

food processing

Dora, Manoj, Wesana, Joshua ORCID: 0000-0003-1970-6241 , Gellynck, Xavier, Seth, Nitin, Dey, Bidit and De Steur, Hans (2019) Importance of sustainable operations in food loss: evidence from the Belgian food processing industry. Annals of Operations Research, 290. pp. 47-72. ISSN 0254-5330 (Print), 1572-9338 (Online) (doi:https://doi.org/10.1007/s10479-019-03134-0)

hotspots

Dora, Manoj, Wesana, Joshua ORCID: 0000-0003-1970-6241 , Gellynck, Xavier, Seth, Nitin, Dey, Bidit and De Steur, Hans (2019) Importance of sustainable operations in food loss: evidence from the Belgian food processing industry. Annals of Operations Research, 290. pp. 47-72. ISSN 0254-5330 (Print), 1572-9338 (Online) (doi:https://doi.org/10.1007/s10479-019-03134-0)

online behavioural advertising

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Olaleye, Sunday and Ukpadi, Dandison (2019) Using AI to personalise emotionally appealing advertisement. In: Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel and Dwivedi, Yogesh K., (eds.) Digital and Social Media Marketing: Emerging Applications and Theoretical Development. Advances in Theory and Practice of Emerging Markets (339). Springer, Cham, Switzerland, pp. 137-150. ISBN 978-3030243746 (doi:https://doi.org/10.1007/978-3-030-24374-6_10)

personalised ad

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Olaleye, Sunday and Ukpadi, Dandison (2019) Using AI to personalise emotionally appealing advertisement. In: Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel and Dwivedi, Yogesh K., (eds.) Digital and Social Media Marketing: Emerging Applications and Theoretical Development. Advances in Theory and Practice of Emerging Markets (339). Springer, Cham, Switzerland, pp. 137-150. ISBN 978-3030243746 (doi:https://doi.org/10.1007/978-3-030-24374-6_10)

social media

Mogaji, Emmanuel ORCID: 0000-0003-0544-4842 , Olaleye, Sunday and Ukpadi, Dandison (2019) Using AI to personalise emotionally appealing advertisement. In: Rana, Nripendra P., Slade, Emma L., Sahu, Ganesh P., Kizgin, Hatice, Singh, Nitish, Dey, Bidit, Gutierrez, Anabel and Dwivedi, Yogesh K., (eds.) Digital and Social Media Marketing: Emerging Applications and Theoretical Development. Advances in Theory and Practice of Emerging Markets (339). Springer, Cham, Switzerland, pp. 137-150. ISBN 978-3030243746 (doi:https://doi.org/10.1007/978-3-030-24374-6_10)

sustainable operations

Dora, Manoj, Wesana, Joshua ORCID: 0000-0003-1970-6241 , Gellynck, Xavier, Seth, Nitin, Dey, Bidit and De Steur, Hans (2019) Importance of sustainable operations in food loss: evidence from the Belgian food processing industry. Annals of Operations Research, 290. pp. 47-72. ISSN 0254-5330 (Print), 1572-9338 (Online) (doi:https://doi.org/10.1007/s10479-019-03134-0)