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Items where Author is "Bruce, Helen L"

Items where Author is "Bruce, Helen L"

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cross-disciplinary research customer experience physical context services marketing
Number of items: 4.

cross-disciplinary research

Bruce, Helen L, Krolikowska-Adamczyk, Ewa ORCID logoORCID: https://orcid.org/0000-0002-0739-2110 and Rooney, Tara (2023) Guest editorial. Investigating the effect of the physical context on customer experience. Journal of Services Marketing, 37 (6). pp. 689-699. ISSN 0887-6045 (doi:10.1108/JSM-05-2023-0163)

customer experience

Bruce, Helen L, Krolikowska-Adamczyk, Ewa ORCID logoORCID: https://orcid.org/0000-0002-0739-2110 and Rooney, Tara (2023) Guest editorial. Investigating the effect of the physical context on customer experience. Journal of Services Marketing, 37 (6). pp. 689-699. ISSN 0887-6045 (doi:10.1108/JSM-05-2023-0163)

physical context

Bruce, Helen L, Krolikowska-Adamczyk, Ewa ORCID logoORCID: https://orcid.org/0000-0002-0739-2110 and Rooney, Tara (2023) Guest editorial. Investigating the effect of the physical context on customer experience. Journal of Services Marketing, 37 (6). pp. 689-699. ISSN 0887-6045 (doi:10.1108/JSM-05-2023-0163)

services marketing

Bruce, Helen L, Krolikowska-Adamczyk, Ewa ORCID logoORCID: https://orcid.org/0000-0002-0739-2110 and Rooney, Tara (2023) Guest editorial. Investigating the effect of the physical context on customer experience. Journal of Services Marketing, 37 (6). pp. 689-699. ISSN 0887-6045 (doi:10.1108/JSM-05-2023-0163)

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