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Business tourism: providing a social legacy

Business tourism: providing a social legacy

Davidson, Rob (2009) Business tourism: providing a social legacy. Tourism Insights.

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This article examines initiatives that meetings and incentive travel planners can include in their programmes to leave a lasting legacy of community improvements in destinations which host business tourism events. It considers the advantages of adding a social legacy dimension to a meeting or incentive trip, as well as the challenges and pitfalls. Finally, a case study of a recent UK conference describes in detail how corporate social responsibility (CSR) initiatives were included and highlights examples of best practice.

Item Type: Article
Additional Information: [1] Please note that Tourism Insights will no longer be updated after April 2010, but existing Insights articles and the Destination Manager's Toolkit will continue to be available on this site until September 2010. [2] Tourism Insights is published by VisitBritain in association with Tourism Together
Uncontrolled Keywords: Business tourism, social legacy, corporate social responsibility, meetings, conferences, incentive travel
Subjects: G Geography. Anthropology. Recreation > G Geography (General)
H Social Sciences > HF Commerce
Faculty / School / Research Centre / Research Group: Faculty of Business > Department of Marketing, Events & Tourism
Related URLs:
Last Modified: 14 Oct 2016 09:15

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