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An analysis of user-generated crisis frames: online public responses to a tourism crisis

An analysis of user-generated crisis frames: online public responses to a tourism crisis

Xie, Chaowu, Zhang, Jiangchi, Huang, Qian, Chen, Yanying and Morrison, Alastair ORCID: 0000-0002-0754-1083 (2022) An analysis of user-generated crisis frames: online public responses to a tourism crisis. Tourism Management Perspectives, 41:100931. ISSN 2211-9736 (doi:https://doi.org/10.1016/j.tmp.2021.100931)

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Abstract

A gap exists in the research on how online media frame a tourism crisis and the effects on travel intentions. This research proposed a basic crisis frames model for public online communications including nature (N), causes (C), processes (P), and results (R). Chinese online public opinions on the Thailand drownings in 2018 were collected and the Vector Auto-Regressive (VAR) technique explored the responses within the data. The results showed that: (1) crisis frames had a dynamic impact on negative travel intentions, and the effects and variance contributions of frames differed; (2) disturbance information produced by a negative communication incident from the destination was a factor promoting the accumulation of online public opinion; and (3) online data of public opinion and the VAR model are appropriate for research on tourism crisis information communication. This research provides new insights and a method for investigating tourism crises and dynamic responses in online communication.

Item Type: Article
Uncontrolled Keywords: tourism crises; online crisis communication; crisis frame; travel intentions; public opinion; VAR; Thailand
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of Marketing, Events & Tourism
Faculty of Business > Tourism Research Centre
Last Modified: 26 Apr 2022 10:24
URI: http://gala.gre.ac.uk/id/eprint/35900

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