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Smart governance for heritage tourism destinations: contextual factors and destination management organization perspectives

Smart governance for heritage tourism destinations: contextual factors and destination management organization perspectives

Mandic, A. and Kennell, J. ORCID: 0000-0002-7877-7843 (2021) Smart governance for heritage tourism destinations: contextual factors and destination management organization perspectives. Tourism Management Perspectives, 39:100862. ISSN 2211-9736 (doi:https://doi.org/10.1016/j.tmp.2021.100862)

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Abstract

The sustainable development of tourism is a major concern for destination management organisations (DMOs) in heritage tourism. Smart tourism advocates claim that technologically-driven innovations can help DMOs to optimise tourism development by addressing issues such as carrying capacity, stakeholder management and community involvement. This study enhances the understanding of smart tourism governance (SG), showing how contextual factors affect DMO perspectives of SG. A mixed-methods approach was used to investigate heritage tourism destinations in the United Kingdom. The results demonstrate that well-established DMOs do not perceive SG as potentially beneficial, as they already perform well in many areas in which SG promises improvements, such as citizen engagement, decision-making, and stakeholder engagement. Despite this, this research highlights the aspects of SG that these destinations can take advantage of as social inclusion, environmental performance and the provision of citizen-centric services. All of these can help heritage tourism destinations to optimise their tourism development. This research additionally demonstrates the effect of contextual factors, such as the level of public-sector support for tourism and the growing influence of non-tourism stakeholders in destination management, on DMO perceptions of SG and makes recommendations for how developments in the use of SG by DMOs can be made, in light of these.

Item Type: Article
Uncontrolled Keywords: smart governance, heritage destinations, contextual factors, optimisation, smart tourism, United Kingdom
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HE Transportation and Communications
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of Marketing, Events & Tourism
Faculty of Business > Tourism Research Centre
Last Modified: 04 Oct 2021 11:31
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: None
Selected for GREAT 2019: None
Selected for REF2021: None
URI: http://gala.gre.ac.uk/id/eprint/33497

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