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Embedding CSR mandate into corporate business strategy

Embedding CSR mandate into corporate business strategy

Coulson-Thomas, Colin (2020) Embedding CSR mandate into corporate business strategy. In: 14th International Conference on Corporate Social Responsibility, 04 - 05 Mar 2020, Mumbai, India.

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Abstract

The 14th International Conference on Corporate Social Responsibility (CSR) represents an opportunity for participants to discuss whether, how and to what extent the principles and experience of corporate social responsibility should now apply to all corporate activities and a company should have a social as well as an economic rationale. This theme paper examines a variety of questions for directors and boards to consider in areas such as corporate purpose and board priorities, board leadership and shared challenges, socially responsible strategizing, building bridges between business and society, business giving and corporate philanthropy, recognising stakeholder perspectives, corporate governance considerations, articulating a compelling cause, and corporate involvement in community developments. Most directors have a historic opportunity to re-purpose and re-engage with stakeholders and the communities and societies in which they operate by embracing total corporate social responsibility, and earn the trust and respect of the excluded and younger generations by pursuing social as well as economic aims and working to ensure a carbon-neutral and more sustainable and inclusive future.

Item Type: Conference or Conference Paper (Paper)
Additional Information: The 14th International Conference on Corporate Social Responsibility is organized by India’s Institute of Directors (http://www.iodglobal.com/). Further information on the international conference can be obtained from: https://www.iodglobal.com/corporate-social-responsibility-2020.html
Uncontrolled Keywords: corporate social responsibility, CSR, responsible business, responsible leadership, leadership, corporate leadership, board of directors, boards, directors, governance, corporate governance, strategizing, corporate strategy, corporate purpose, business objectives, business strategy, sustainability, environmental sustainability, sustainable development, carbon neutral, sustainable development goals, stakeholders, stakeholder engagement, community engagement, community involvement, shared concerns, shared objectives, social purpose, social rationale, economic rationale, board leadership, inclusive, board priorities, shared challenges, corporate involvement, community development, social responsibility, responsible business, business giving, corporate philanthropy, stakeholder perspectives, building bridges between business and society, total corporate social responsibility, trust, respect
Subjects: H Social Sciences > H Social Sciences (General)
Faculty / Department / Research Group: Faculty of Business
Faculty of Business > Centre for Work and Employment Research (CREW)
Faculty of Business > Centre for Work and Employment Research (CREW) > Leadership & Organisational Behaviour Research Group (LOB)
Faculty of Business > Department of Human Resources & Organisational Behaviour
Related URLs:
Last Modified: 22 Jan 2020 13:32
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: None
Selected for GREAT 2019: None
URI: http://gala.gre.ac.uk/id/eprint/26502

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