Skip navigation

How entrepreneurs and managers can find common ground in big data

How entrepreneurs and managers can find common ground in big data

Prashantham, Shameen, Eranova, Mariya and Khamisani, Vaqar (2019) How entrepreneurs and managers can find common ground in big data. The Economist Intelligence Unit.

[img]
Preview
PDF (Author Accepted Manuscript)
23395 ERANOVA_How_Entrepreneurs_and_Managers_Can_Find_Common_Ground_in_Big_Data_2019.pdf - Accepted Version

Download (69kB) | Preview

Abstract

Large corporations are increasingly seeking to collaborate with startups as part of their open innovation strategy. Each has strengths that the other lacks. Corporations have resources and legitimacy, startups have creativity and agility. Given the disruptive effects of digitalization, corporations are reaching out to startups with digital capabilities.

Item Type: Article
Uncontrolled Keywords: big data, data driven decision making, digitalization
Faculty / Department / Research Group: Faculty of Business
Faculty of Business > Networks and Urban Systems Centre (NUSC) > Connected Cities Research Group
Faculty of Business > Department of Systems Management & Strategy
Last Modified: 17 May 2019 10:39
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: None
Selected for GREAT 2019: GREAT 3
URI: http://gala.gre.ac.uk/id/eprint/23395

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year

View more statistics