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CSR Leadership for Board Chairs and CEOs

CSR Leadership for Board Chairs and CEOs

Coulson-Thomas, Colin (2018) CSR Leadership for Board Chairs and CEOs. India CSR, India CSR [].

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Doing more than the required minimum as per a requirement such as India’s Companies Act might earn plaudits, secure more favourable responses and help to build relationships. However, it raises the questions of where, more for whom, in what circumstances and to what extent, and the issue of cost-effectiveness. Effective CSR and responsible business involve difficult choices, such as who benefits, who pays and when to stop. Impact can be measured using indicators that track progress, such as the time it takes for discarded plastic packaging to breakdown or cease to be harmful to sea life. Opinions may vary within a board, among stakeholders and throughout a wider organisation and supply chain on what constitutes a responsible policy, action or response. Doing more regardless of cost might be unnecessary, wasteful and unsustainable. Perhaps resources could be better used to fund innovation, build capabilities, operate a more sustainable business model, or achieve a technological breakthrough that could open up new options for tackling problems. Directors should act responsibly and in the best long-term interests of a company and its stakeholders. CSR is often justified as good business sense and as a way of building trust and reputation. If it enhances social performance, increases commitment and stimulates creativity, maybe the relevant elements of it should become core business.

Item Type: Other
Additional Information: The India CSR Leadership Summit and Awards took place on 27th April 2018. The summit was held in the Lakshmipat Singhania Auditorium at PHD House, New Delhi. India. At the event, Prof Colin Coulson-Thomas was presented with the CSR Life Time Achievement Award 2018 for his work in “creating awareness on social issues, serving the people and excellent contribution to the worlds of Corporate Governance and Corporate Sustainability & Responsibility (CSR).”
Uncontrolled Keywords: Excellence, Business Excellence, Innovation, Creativity, Entrepreneurship, Social Impact, Social Entrepreneurship, CEOs, Boards of Directors, Sustainability, Environment Management, Collaboration, Co-creation, Trust, Stakeholders
Subjects: H Social Sciences > HB Economic Theory
Faculty / School / Research Centre / Research Group: Faculty of Business
Faculty of Business > Department of International Business & Economics
Faculty of Business > Centre for Work and Employment Research (CREW) > Leadership & Organisational Behaviour Research Group (LOB)
Last Modified: 06 Jul 2018 13:48

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