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Cultural knowledge as International Business: Entrepreneurial Style in the UK Traditional Chinese Medicine Sector

Cultural knowledge as International Business: Entrepreneurial Style in the UK Traditional Chinese Medicine Sector

Coles, Anne-Marie and Yan, Lin (2015) Cultural knowledge as International Business: Entrepreneurial Style in the UK Traditional Chinese Medicine Sector. [Working Paper] (Unpublished)

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Abstract

The field of international entrepreneurship has received considerable academic attention over the past 20 years, although paucity remains in our understanding of entrepreneurs as key actors in the transfer of business knowledge across national boundaries. Three types of potential entrepreneurial activity have been identified which can facilitate such processes of knowledge exchange: international, transnational and ethnic. This article sets out to identify characteristics which delineate these different entrepreneurial categories. It focuses on a study of traditional Chinese medicine (TCM) in the UK, a case of non-Western therapeutic practice, where entrepreneurs must transfer knowledge from China to the UK. In the business sample reported below, we discuss the differences between the three entrepreneurial types in transferring knowledge from one cultural context to another

Item Type: Working Paper
Uncontrolled Keywords: Traditional Chinese medicine; transnational entrepreneurship; ethnic entrepreneurship; knowledge transfer
Faculty / Department / Research Group: Faculty of Business
Faculty of Business > Department of Systems Management & Strategy
Last Modified: 24 May 2018 16:34
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: GREAT b
Selected for GREAT 2019: None
URI: http://gala.gre.ac.uk/id/eprint/19858

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