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Should we think of Islamic and Halal brands as being ‘Muslims’

Should we think of Islamic and Halal brands as being ‘Muslims’

Wilson, Jonathan A.J. (2011) Should we think of Islamic and Halal brands as being ‘Muslims’. DinarStandard.

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Abstract

Blog.

Item Type: Other
Uncontrolled Keywords: islamic branding, halal branding, halal, muslim consumer behaviour
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HF Commerce
Faculty / Department / Research Group: Faculty of Business > Department of Marketing, Events & Tourism
Related URLs:
Last Modified: 14 Oct 2016 09:24
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: None
URI: http://gala.gre.ac.uk/id/eprint/9836

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