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The intersection between transformational leadership, corporate communications and cultural branding: closing the delta

The intersection between transformational leadership, corporate communications and cultural branding: closing the delta

Wilson, Jonathan A.J. (2012) The intersection between transformational leadership, corporate communications and cultural branding: closing the delta. In: The Corporate Communications Experience 2, 8-9 March 2012, Belgrade, Serbia. (Unpublished)

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Item Type: Conference or Conference Paper (Paper)
Uncontrolled Keywords: public relations, corporate reputation, culture, branding, leadership
Subjects: H Social Sciences > HF Commerce
Faculty / Department / Research Group: Faculty of Business > Department of Marketing, Events & Tourism
Related URLs:
Last Modified: 14 Oct 2016 09:22
Selected for GREAT 2016: None
Selected for GREAT 2017: None
Selected for GREAT 2018: None
URI: http://gala.gre.ac.uk/id/eprint/9197

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