Huang, Lin, Lin, Yong ORCID: 0000-0001-7118-2946, Luo, Jing, Ieromonachou, Petros ORCID: 0000-0002-5842-9585 and Zhou, Li ORCID: 0000-0001-7132-5935 (2016) Supply chain collaboration in the pharmaceutical industry: A triadic view. In: 23rd EurOMA Conference, 17-22 June 2016, Trondheim, Norway. (Unpublished)

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Abstract

Collaboration is a value-adding activity to achieve competitive advantages. The rise in outsourcing has led to a supply landscape increasingly rely on networks rather than vertical-integration. To explore collaborations in a triadic view is the first step towards network. This research aims to explore the drivers and patterns of triadic collaboration in adoption of case study methodology.

Item Type:	Conference or Conference Paper (Paper)
Uncontrolled Keywords:	Collaboration; Supply chain; Pharmaceutical; SMEs
Faculty / School / Research Centre / Research Group:	Faculty of Business Faculty of Business > Department of Systems Management & Strategy
Last Modified:	30 Jan 2017 18:00
URI:	http://gala.gre.ac.uk/id/eprint/16230

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